Category: digital marketing for tourism
-
How Negative News Impacted Kerala’s Tourism: Analyzing How the Recent Nipah Outbreak Affected Kerala Tourism & Tour Operators
Kerala’s tourism industry, on the path to recovery from the COVID-19 pandemic, faces setbacks from natural disasters and health crises like the Nipah virus outbreak. This article delves into the impact of negative news on the sector and emphasizes the need for responsible reporting.
-
Top 15 Reasons Why Content is King Even During the AI Writers
Embark on a captivating journey to the enchanting land of Kerala, where the power of content reigns supreme. Explore how the Kerala Tourism Department harnessed compelling storytelling, stunning visuals, and engaging multimedia to redefine their brand and captivate the world. Witness the transformation of Kerala into a must-visit destination through their iconic campaign, “God’s Own…